About Jordan Daykin

First Business (2007 aged 12)

Jordan started his first business at 12 years old called RS2 Services, the concept came about whilst Jordan was playing the virtual game called Runescape on a daily basis.

On numerous occasions Jordan had spent his pocket money on virtual game gold and after a while Jordan thought that if he was able to buy the virtual gold in larger quantities that he could earn himself some extra money by selling it to his friends. After some online research Jordan discovered that he was able to purchase the virtual gold in bulk quantities from China, so set about saving some of his pocket money to make his first purchase.

The GripIt (2008 aged 13)

In 2008 work commitments meant that Jordan’s father moved to Africa at which point Jordan was offered the choice to either go to Africa to live with his father or remain here in the UK with his Grandparents.

A difficult decision to make at any age – Jordan chose to stay in England, the only problem was his Grandparents only had a small bungalow – so Jordan set about convincing them to convert half their garage in to a bedroom for him.

Leaving School (2008 aged 13)

School years were a tumultuous time for Jordan.

Adapting to life living with his Grandparents, his parents separating and his father temporarily living in Africa, Jordan was also having difficulty with bullying at school. After numerous attempts made by family to resolve these issues it was decided that the best option was for Jordan to leave school. Upon leaving school, Jordan founded Tutor Magnet after discovering a demand for a tutor sourcing service.

Time Spent Overseas

Once Tutor Magnet was up and running and Jordan was awaiting the GripIt patent to be granted, Jordan ended up leaving the UK to join his father in Sierra Leone, West Africa.

During this time Jordan helped his father with various aspects of his business and learned many of the day to day skills which he uses today in the form of people management, budgeting, planning, finance and administration.

In November 2012 the day finally came, four years after the initial application was submitted, the letter arrived granting a full patent on the GripIt Plasterboard Fixing. Jordan wasted no time in sending out over 400 sample packs to all the big names and in just four days had a reply from Screwfix. Later that month Jordan met with Screwfix Online and secured his first order for £4,000.

Jordan continued to expand his stockists throughout the year and by December 2013 had GripIt stocked in just under 500 stores across the UK. Jordan was brainstorming ways in which to grow the product at a rapid speed and one night decided to apply for Dragons’ Den.

Dragons’ Den: (2014 aged 18)

After going through the thorough screening process Jordan faced the five dragons back in March 2014 (aged 18). Jordan described the experience as very surreal and nerve-racking, but one of the most exciting things he has ever done in his life.

Jordan was successful in obtaining backing from dragon Deborah Meaden who invested £80,000 in the business for a 25% stake. The show was broadcasted on the 17th August 2014 (by which time Jordan was 19 years old) which hit TV screens and was viewed by the millions.

Global Expansion

A year on since the Den, GripIt is now in over 2,000 stores across the UK and is now sold in over 32 countries worldwide.

The company has invested over £1,000,000 in its own manufacturing facility to meet the ever increasing demand and to allow GripIt to remain a UK manufactured product which is now being produced in the millions.

Tutor Magnet is still owned by Jordan now seven years on and has just under gone a new website launch where it offers unique advertising platforms for tutors nationwide.

Dragons’ Den: Pitches to Riches

Jordan featured on BBC Dragon Den’s Piches to Riches follow up show with GripIt on the 28th February 2016. Jordan was joined by all the production team from the programme, Deborah herself and Richard Osman the presenter for the show.

The day was spent filming at the GripIt office/factory and also Jordan’s Nan and Grandad’s house where they filmed in the shed, where the GripIt was invented with Jordan’s Grandad Stan. When aired on the TV GripIt had massive response on both social media and the website. The programme announced GripIt Fixings is estimated at a value of £12 Million.

GripIt Crowdfunds

Since the den, Gripit has crowdfunded twice and raised in excess of £2,000,000 in just five days. This now values the company in excess of £20,000,000 as of 2017. Since the acquisition of VPS, Jordan has since crowdfunded again securing £900,000 to expand the number plate manufacturing plant, based in Avonmouth - Bristol

Vehicle Preparation Services Limited

Following Jordan’s recent aquisition in January this year for £5m, VPS Group was founded in 2004 and was originally established to supply temporary labour to vehicle manufacturers.

Since making a name for itself as a leading contract supplier for the automotive sector, the business has expanded and now has five main revenue streams; Labour, Recruitment, Chemicals, Technical Supplies and also a growing number plate manufacturing arm.


Founded in 2018, Ideas Magnet recognises that great ideas are often conceived out of necessity, where a novel solution can immediately help improve or solve a problem.

With a passion to transform innovative ideas into products, services and viable businesses. Ideas Magnet provides a full comprehensive review service for ideas and inventions. Part of the reporting process includes a full technical and commercial review.